Rolex Submariner Date “Hulk” 40mm Green Sunburst Dial Green Cerachrom Bezel Oyster Bracelet 116610LV | 2017 Discontinued Full Set

The Green Giant — The Most Distinctive Submariner Rolex Ever Produced

The Rolex Submariner has been the world’s benchmark dive watch since 1953. Across seven decades of continuous production, it has worn many dial and bezel configurations — but only one has ever paired a matching green dial with a matching green bezel on the same watch simultaneously, and that watch was the 116610LV. The Rolex Hulk is the collector nickname for the Rolex Submariner Date ref. 116610LV, produced from 2010 to 2020. It is the only Rolex Submariner ever produced with both a green dial and a matching green bezel, making it the most distinctive Submariner Rolex has ever mass-produced. When Rolex introduced it at Baselworld 2010, the all-green execution was initially met with skepticism from traditionalists who felt the departure from the classic black-on-black or blue-on-blue Submariner palette was too bold. The market corrected that opinion decisively. By the time Rolex discontinued the reference in 2020 and replaced it with the 126610LV — which returned to a green bezel on a black dial — the Hulk had already become one of the most coveted Submariners ever made, and its prices reflected that. This 2017-production example, offered in 9.5/10 condition as a full set, represents one of the finest acquisition points for a now-irreplaceable piece of Submariner history.

The Discontinuation That Defined Its Legacy

After the April 2026 discontinuation of the steel Rolex Pepsi (126710BLRO) at Watches and Wonders Geneva, the Hulk’s trajectory since 2020 is the reference point collectors are studying most carefully. When a distinctive Rolex configuration is discontinued, two things typically happen: supply contracts permanently as the pool of available examples slowly diminishes, and collector demand concentrates around that finite supply. The Hulk has already demonstrated this pattern across the five years since its 2020 discontinuation — and the Pepsi’s 2026 discontinuation has brought renewed attention to the broader question of which configurations Rolex will never produce again. Its distinct color, limited production years (2010–2020), and discontinued status make it a modern collector’s favorite. A 2017 full-set example at 9.5/10 condition — not a worn daily driver, not a recently polished piece, but a carefully preserved example with its original surfaces intact — is precisely the condition grade that commands collector premium.

904L Oystersteel Maxi Case — The First Generation to Define the Modern Submariner

The 116610 generation was the first to use a Cerachrom ceramic bezel on the Submariner Date, the first to use the redesigned “Maxi case” with wider lugs and broader crown guards, and the first to feature the Glidelock clasp for tool-free 20mm bracelet adjustments. The 40mm Oystersteel Oyster case is constructed from Rolex’s proprietary 904L stainless steel — a high-corrosion-resistant alloy that delivers a deeper, more reflective polish than the 316L steel used by most competing manufacturers. The broader Maxi case lugs give the watch a more substantial, more assertive wrist presence than the five-digit references that preceded it, and the integrated crown guards provide additional protection for the Triplock screw-down crown — delivering 300 meters of water resistance through the same triple-gasket sealing system used on the Deepsea’s predecessor. A domed sapphire crystal sits flush over the green dial, and the solid screw-down caseback seals the Caliber 3135 inside.

The Green Cerachrom Bezel — Pioneering Ceramic on the Submariner

The unidirectional rotating bezel is fitted with a green Cerachrom ceramic insert — the first ceramic bezel ever fitted to the Submariner Date, and the reference that established the Cerachrom standard that all subsequent Submariners have followed. The unidirectional ceramic bezel, also in green, features platinum-coated numerals for enhanced readability. The platinum PVD numerals and graduation marks are moulded directly into the ceramic surface — embedded into the material itself rather than applied on top, making them as permanent as the bezel. The green Cerachrom is virtually scratchproof, completely corrosion-resistant, and entirely UV-stable — it will present in exactly this condition indefinitely. The unidirectional rotation — clicking in a single direction only — is the fundamental safety feature of any professional dive timing bezel. The 116610LV occupies a special position within the Submariner lineage as the spiritual successor to the 50th Anniversary “Kermit” reference 16610LV. While the Kermit featured a green bezel with a traditional black dial, the Hulk’s full green execution represented a bolder design statement.

The Green Sunburst Dial — A Dial That Shifts and Lives

The striking sunburst green dial catches the light, creating a stunning visual effect. The sunburst finishing technique — fine grooves radiating outward from the center of the dial surface — causes the green to shift across a remarkable range of tones as the wrist moves and the light source changes. In direct sunlight, the dial reads as vivid emerald, almost electric in its intensity. In shadow, it deepens to a rich forest green with cool undertones. Under artificial light, it takes on a warmer, more olive quality. No photograph fully captures this range of tonal behavior — it must be experienced on the wrist. Applied white gold Chromalight-filled hour markers and the Mercedes-style hands in steel with matching Chromalight inserts provide the high-contrast legibility demanded of a professional diving instrument, emitting a long-lasting blue glow in low light that creates a vivid visual contrast against the deep green dial surface in darkness. The date is displayed at 3 o’clock beneath the Cyclops magnifying lens.

The Oyster Bracelet with Glidelock Extension

The Oyster bracelet is fitted with the Glidelock extension system — introduced with the 116610 generation as a significant quality-of-life improvement over the earlier flip-lock clasp. The Glidelock allows the bracelet to be adjusted in 2mm increments over a total range of approximately 20mm, entirely without tools, by sliding the clasp adjustment mechanism up or down. This makes adjusting the fit over a wetsuit — or simply for seasonal wrist size variation — effortless and immediate. The Oysterlock safety clasp provides the primary security against accidental bracelet opening.

Powered by Caliber 3135 — The Submariner’s Proven Workhorse

Powering the Submariner Date 116610LV is the Rolex Caliber 3135. This COSC-certified caliber is outfitted with Rolex’s blue Parachrom hairspring built from a mix of niobium and zirconium, making the hairspring both antimagnetic and more resistant to shocks and temperature fluctuations. The Cal 3135 movement supplies the Submariner Hulk with a 48-hour power reserve and as of 2015, it is guaranteed to have an accuracy rating of -2/+2 seconds per day. The movement features quickset date function, allowing the date to be advanced independently, and hacking seconds for precise time-setting synchronization. The Caliber 3135 powered the Submariner Date for over three decades — from 1988 through 2020 — and is widely regarded by watchmakers as one of the most reliable and easily serviced automatic movements Rolex has ever produced.

Condition & What’s Included

This 2017 example presents at 9.5/10 condition — an exceptional grade indicating near-new presentation with only the most minimal evidence of use. Collectors particularly value complete sets with boxes and papers, as these examples command premium prices. This listing is a full set, with original Rolex box and papers. Very limited piece — availability will not last.

Shipping & Payment

This watch ships at $17,299 with free insured shipping within the USA and Canada, and paid worldwide shipping available. Leave a message for further details.

Why This Reference Stands Out

Pre-owned Rolex Hulk prices at WatchGuys typically range from $18,000 to $25,000+, with unworn full-set examples pushing higher. During the 2022 Rolex market peak, the Hulk briefly crossed $40,000 before the broader correction brought pricing back to a more sustainable range. At $17,299 for a 9.5/10 full-set 2017 example, this listing sits below the current market floor for comparable Hulk examples — making it one of the most competitively priced full-set Hulks currently available. The model’s decade-long production run created sufficient availability to establish a robust collector base, yet its discontinued status drives continued demand. The reference appeals to both seasoned Rolex collectors seeking to complete their Submariner collections and newcomers drawn to its distinctive all-green aesthetic. The watch’s cultural impact extends beyond traditional watch collecting circles, appearing frequently in popular media and social platforms. For a buyer who wants the most visually distinctive, most culturally significant, and most collectorly validated Submariner ever produced — in a now-discontinued configuration that Rolex will never make again — the 2017 116610LV in full-set near-mint condition represents an outstanding acquisition at this price point.